Virtual Reality (VR) Technology Trend in 2018

Virtual reality (VR) & augmented reality (AR) has become most useful technology in industries. The VR (Virtual Reality) market an overall value of more than Billion by the going of 2022.Next level going leading the virtual reality apps development companies such as Zed Interactive are positive performance in international market that its software/application across use of different industries automobile, education, lifestyle etc.

Virtual reality technology can be apply in many fields – such as training, art, gaming, entertainment, marketing, education, fashion, engineering, simulation etc.(VR) Virtual Reality apps is growing technology we Zed Interactive have already developing application for many industries. VR technology which was got better performance in 2017 being almost gain & we have decided to take a peek point the top trends in virtual reality (VR) technology development in 2018.

Time was moved out in VR applications across range of Indian & global companies such as food, science, lifestyle, travel, gaming, fashion etc. We Zed Interactive expect to see next level improvements in 2018 greatly attribution to the real-time feel by virtual reality (VR) technology.

This is not secret for both virtual reality (VR) & augmented reality (AR) have a potential of the entire in e-commerce area. Now V-Commerce does seems like name that would be used to describe in future. With this help consumers will be capable real time test clothes, food, grocery products before they buy. Virtual Reality (VR) have bright future of retail. A lot more with 3D experiences in real time would be engage customers attention.

Advertising Trends
Virtual Reality (VR) could easily the most effective way to reach your targeted customers & brand.

(VR) Virtual Reality is helping advertising easily take advantage of the setup social profile of the user & display relevant advertisements via simulated or augmented reality (AR).The possibilities of virtual reality (VR) are beyond of thinking.


Augmented Reality Applications Use in Many Field

Augmented reality gives to the process of enhancing the views of actual world that we look throughout our eyes, with support of computer generated imagery. The aim behind augmented reality is add the real world places or any products. this is different from virtual reality. Augmented reality takes real world object or space as the base and compare lots technologies that add correct information to help the person understand best about that space or subject. Augmented reality (AR) also adds audio voice speech.

Augmented reality (AR) technology is rapidly going to advance in latest years and has been started to put into vast field that includes augmented reality aviation apps, augmented reality museums apps, augmented reality medical apps, augmented reality automobile apps.

Next augmented reality can also act as an informative and entertainment tool for an ordinary person. There are many mobile phone augmented reality (AR) applications that can be downloaded by the user and use it for informative purpose. few of the multiple mobile platform applications that are available in the market.


According to a new market research report “Holographic Display Market by Technology (Electro holographic, Touchable, Laser), Product (Camera, Digital Signage, Medical scanners, Smart TV), Application (Consumer, Commercial, Medical, Industrial ), Geography – Global Forecast to 2013 – 2020”, published by Markets and Markets, the holographic display market is estimated to reach up to $3.57 Billion by the end of 2020. Seen as growing at a CAGR of 30.23% from 2014 to 2020

holography by zed interactive

The holography display technology allows the light scattered from an object to be recorded and later reconstructed. This is a high intense eye grasping technique which optically stores, retrieves and processes information and preserves the 3D information of a subject. A high resolution 3D recording of the object is projected by a spot of white and bright light source, from front to above. The image contains of the light replicated by the hologram 3D, which produces multi-color holograms.This makes the images optically blurry from the original object.

Currently, the holographic displays are at a nascent stage. They are used in events as well as marketing and promotional activities. The players in the automobile industry are also launching their products using holographic displays. The technology is developing at a very fast pace and various consumer electronic market players are into the R&D phase of the holographic display technology ; and it is not very long that we will be able to see
the consumer electronic products integrated with holographic displays.

hologram 3d display

The major driving factor helping in the growth of the holographic displays market includes its increased need and demand in medical imaging, the increased use of holography in events and advertisements, and the adoption of
holographic displays in multiple industries. The restraining factors for the holographic display market include the issues related to its projection under sunlight and its cost. A major opportunity with regard to holographic display includes the increased demand for smartphones and smart gadgets One supremely successful project of the organization using this technology was for Wills Lifestyle.

In today’s highly competitive and abundantly clustered market space of B2B organizations finding out the most professional organization to help push on the paddle to drive your business prospect ahead is mandatory.

Zed Interactive is one such organization having in it the skills, technology know-how and qualified manpower to assist you in your business goals.